Success stories

Mission:

Build Grassroots Support for Clean Energy Technology Initiative.

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Challenge:

A major energy corporation needed to rapidly build public and legislative support for carbon capture technology across Louisiana's 64 parishes, overcoming skepticism and educating stakeholders within a critical 9-month window.

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Solution:

I executed a data-driven, multi-channel digital advocacy campaign utilizing advanced geofencing technology, targeted petition drives, and strategic legislative outreach. This approach combined real-time optimization with comprehensive parish-level tracking to build measurable grassroots support and demonstrate clear public backing for clean energy infrastructure.

Mission:

Strategic Workflow Automation Integration

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Challenge:

I needed to seamlessly bridge AI automation into existing client service workflows while scaling capacity and response times, requiring strategic implementation within a critical Q3 timeline without disrupting operations.

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Solution:

I designed and tested comprehensive AI agents that bridged automation into established client service workflows. My approach combined rigorous testing protocols, systematic workflow mapping, and seamless AI agent deployment, enabling the team to maintain their strategic focus while automation handled repetitive processes.

Mission:

CDC Vaccine Acceptance Initiative - Georgetown University Competition Entry.

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Challenge:

I needed to develop a comprehensive campaign strategy to increase COVID-19 vaccination rates among Black women in Arizona—a demographic facing significant healthcare mistrust and barriers to access—within a competitive pitch environment for the CDC.

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Solution:

I designed and presented a multi-channel campaign called "#VaxxedandProud" that strategically addressed healthcare mistrust through community-centered approaches. My strategy combined social media influencer engagement, in-person wellness events with Black healthcare professionals, and judgment-free educational forums. The campaign emphasized empathy and empowerment rather than mandates, creating safe spaces for concerns while leveraging trusted voices within the community. I developed detailed personas, market analysis, and a comprehensive budget allocation across digital and community touchpoints.